Discover the TEREA variety, enjoy real tobacco.

A flavor experience second to none.

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Discover TEREA tobacco sticks, exclusively developed for IQOS ILUMA. Experience next level tobacco pleasure: You can expect a consistent tobacco flavor experience, with a steady draw and rich tobacco vapor.

Frequently asked questions about TEREA tobacco sticks

How many times can I pull on a TEREA tobacco stick?

IQOS ILUMA was designed so that a TEREA tobacco stick is heated for about the same period of time as a cigarette, but without burning tobacco. Which is why the consumption time of a TEREA tobacco stick is approximately the same as that of a cigarette. A TEREA tobacco stick can be consumed for up to 6 minutes.

Please note: The exact duration of use depends on the consumption habits and may vary, for example, if the tobacco stick is pulled on very heavily.

Do TEREA contain nicotine?

Yes, TEREA tobacco sticks contain nicotine, which is addictive. Nicotine is a natural component of the tobacco plant and is released in the tobacco aerosol produced when IQOS ILUMA is used.

Which TEREA flavors are available?

In 2023, seven different TEREA flavors are available in Jordan: TEREA Bronze, TEREA Silver, TEREA Sienna, TEREA Amber, TEREA Teak, TEREA Turquoise, TEREA Purple Wave. We also have 2 TEREA dimensions flavors to choose from, TEREA Dimensions Apricity and TEREA Dimensions Yugen.

Which TEREA variety is best for me?

TEREA tobacco sticks are available in many different varieties, from intense and toasted to fine and soft. With the help of the TEREA product descriptions, you can get an idea of the variety and choose the TEREA variety that best suits your taste.

Why are TEREA shorter than cigarettes?
TEREA tobacco sticks are shorter than cigarettes because the tobacco in them is compressed. The tobacco in TEREA consists of the finest tobacco leaves, which have been ground and processed into a homogeneous tobacco strand. This allows the tobacco to be gently heated instead of burned. The duration of tobacco experience remains the same: the average consumption experience is about the same as a cigarette.
Does TEREA exist without nicotine?
No, IQOS does not offer nicotine-free TEREA tobacco sticks. TEREA are made from real tobacco, which naturally contains nicotine.
What is the difference between HEETS and TEREA tobacco sticks?

HEETS tobacco sticks were developed for earlier IQOS heated tobacco devices (such as IQOS ORIGINALS). HEETS are gently heated via a heating blade located in the holder of the tobacco heaters.

By contrast, TEREA Tobacco Sticks, designed exclusively for use with IQOS ILUMA, gently heat the real tobacco directly inside through the SMARTCORE INDUCTION SYSTEM™.

TEREA tobacco sticks are therefore constructed differently than HEETS tobacco sticks, among other things, they contain a heating element coated with stainless steel and are closed on both sides.

That's why TEREA tobacco sticks can only be used with IQOS ILUMA, and HEETS tobacco sticks exclusively with earlier IQOS models such as IQOS ORIGINALS.

Can one TEREA tobacco stick be used several times?
No, TEREA tobacco sticks are designed for one-time use only. Please dispose of TEREA tobacco sticks after use.